NCRM videos



The Breadth and Depth Approach to Big Qual Data Analysis

Susie Weller, Emma Davidson, Rosalind Edwards, Lynn Jamieson

30-10-2025

In this video, four speakers discuss the approach to analysing big qual data that they co-developed. The approach is the ‘breadth and depth’ approach, and the four speakers are: Susie Weller (University of Oxford), Emma Davidson (University of Edinburgh), Ros Edwards (University of Southampton) and Lynn Jamieson (University of Edinburgh).