An Introduction to Behavioural Science
Date:
08/04/2026
Organised by:
Social Research Association
Presenter:
Dr Bev Bishop
Level:
Entry (no or almost no prior knowledge)
Contact:
Patricia Cornell
training@the-sra.org.uk
Venue: Online
Description:
This one-day workshop will equip social researchers with tools and techniques from behavioural science in order to provide insights into the causes of human behaviours and understand how those behaviours can be changed.
Behavioural science is an essential part of the social researcher’s toolkit. It offers insights into the mechanisms driving human actions, which are crucial for understanding and addressing social issues, an understanding of which improves policy outcomes.
Behavioural science integrates concepts from psychology, sociology, economics, and neuroscience to explore why people make certain decisions and how they can change their behaviour. This interdisciplinary approach helps researchers work with policymakers to design, develop and evaluate interventions, in areas including public health, education and tax policy, and to understand the barriers to and facilitator of their success. It provides tools to measure and analyse behaviour in real-world settings, offering a more accurate picture than traditional self-reported data.
In the workshop, participants will be introduced to basic concepts, theories, policy applications, frameworks and methodologies employed in behavioural science through practical exercises, and discussions. Training will draw on the trainer’s practical experience of using behavioural science in the formative evaluation of the Covid-19 app, health and safety and in transport.
Cost:
£190 for SRA members, £245 for non-members.
Website and registration:
Region:
International
Keywords:
Frameworks for Research and Research Designs
Related publications and presentations from our eprints archive:
Frameworks for Research and Research Designs