A Practical Guide to Conducting Qualitative Research Interviews



Organised by:

University of Essex


Dr Danielle Tucker


Entry (no or almost no prior knowledge)




View in Google Maps  (CO4 3SQ)


University of Essex
Wivenhoe Park Campus


This course aims to provide a practical and supportive guide for those wishing to use research interviews to collect qualitative data. Research methods courses and texts offer a wealth of information to students on types and uses of interviews and the advantages and disadvantages of their use, but there is little guidance for those new to interviewing on how interviews can be conducted in order to reveal high quality and usable data for your research. Simply turning up with a list of questions is often not enough to achieve the depth of insight which you require.

The session will facilitate discussion on the following topics:

  • How to arrange and prepare for interviews
  • Asking the right questions and getting to the truth
  • Robust and ethical practice for interviewing
  • Building trust and dealing with difficult interviewees
  • What to do after the interview and how to handle your data.

The focus of the session will be on one-to-one interviews but those seeking to facilitate focus groups will also benefit. Tips for telephone/Skype interviews will also be offered. Discussion will be supplemented with exercises where students can develop their interviewing skills, receive hints and tips and ask questions.

Pre-requisites and advance information

This course is not suitable for students wishing to use interviews to collect structured or quantitative data. It is aimed at unstructured or semi-structured interview techniques.

There is no requirement for students to have already developed interview questions or have arranged interviews prior to the session, but it would be preferable that they will have given some thought to the type of interviews and type of participants they are likely to interview and what they would like to discuss with them.


£75 - External academics, £85 - Commercial participants

Website and registration:


East of England


Data Collection, Qualitative Interviewing, Qualitative Data Handling and Data Analysis, Research Ethics, Gender

Related publications and presentations:

Data Collection
Qualitative Interviewing
Qualitative Data Handling and Data Analysis
Research Ethics

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